Thursday, December 30, 2010

Holiday Wishes from Prevent Child Abuse America!

We want you to be a part of our national movement to prevent child abuse and neglect.

We, at Prevent Child Abuse America, know that focusing on innovative prevention programming like that which focuses on home visiting, shaken baby syndrome, and sexual abuse, lays the foundation for children’s later growth and development and reduces the possibility of more serious problems occurring later in life. This kind of programming is happening now, in communities like yours, but it’s not everywhere, yet.

We know you can play a role in ensuring this happens – by learning more, supporting new parents, neighbors, and the communities where you live, joining the conversation, and activating those you know to take these same steps.

So, please visit our website to learn more about this issue and ways you can take action, as well as, those of our signature program Healthy Families America and our chapters across the country. And please, consider making a donation to Prevent Child Abuse America, so we can continue building our national movement to prevent child abuse and neglect.

Holiday Wishes from Prevent Child Abuse America. We can’t do it without you, your friends, family, and neighbors.

Participate. Educate. Activate. Donate.


Tuesday, December 21, 2010

Big thanks to Congress and President Obama.

Prevent Child Abuse America wants to thank Congress and President Obama for enacting bipartisan legislation to enhance healthy child development and prevent child abuse and neglect. We look forward to working with you next year to get these programs fully funded!

Tuesday, December 14, 2010

Prevent Child Abuse Florida's Pinwheels for Prevention Ads Earn Suncoast Emmy Award.


FOR IMMEDIATE RELEASE

December 14, 2010


TALLAHASSEE, FL - The Suncoast Chapter of the National Academy of Television Arts and Sciences recognized a series of three 30-second ads created for Florida's Pinwheels for Prevention campaign with an Emmy Award in the Community/Public Service category. The Ounce of Prevention Fund, the Florida chapter of Prevent Child Abuse America, contracted with Ron Sachs Communications to produce the ads in English, Spanish and Creole as part of the chapter's implementation of a national campaign to prevent child abuse and neglect.


The spots, which feature a teacher, neighbor, CEO, law enforcement officer and NBA star Dwight Howard of the Orlando Magic, focus on the many benefits of preventing child abuse and neglect before it ever begins. "We hope these spots help people realize that child abuse and neglect has a lasting effect on us all and that we can all play a part in ensuring every child has an equal opportunity for healthy growth and development," said Christie Ferris, Director of Prevent Child Abuse Florida.


Prevent Child Abuse America is spearheading the national Pinwheels for Prevention campaign in an effort to create a national movement to prevent the abuse and neglect of our nation's children. "The Pinwheels for Prevention campaign has been gaining momentum in Florida and across the nation," said James M. Hmurovich, President & CEO, Prevent Child Abuse America. "We were happy to contribute to the success of this campaign and are extremely proud of the work being done through our Florida chapter. We also want to thank Dwight Howard for taking the time to appear in the series because it demonstrates the very reason we believe so strongly in this campaign. We all play a role in children's lives and we can all play a role in preventing child abuse and neglect."


Prevent Child Abuse Florida's public awareness efforts are supported with funding from the Florida Department of Children and Families through the Community Based Child Abuse Prevention grant program and is included in Florida's statewide child abuse prevention plan. A recent study on the campaign's materials found that parents are increasing their knowledge on healthy child development and resources available in their community that assist with child and family needs. The study will be published in the Journal of Health Communications next year.


"Research tells us that when we work to strengthen families, we can successfully prevent abuse before it begins," said DCF Secretary George Sheldon. "Our focus is on family-centered practice, which recognizes and respects parents' love for their children and builds upon the strength and potential of families. Our goal is to support parents by providing various resources and allowing them to choose what is best for them."


The Spots were broadcast over ten thousand times from April through June of this year on network television and radio stations throughout the state. You can view the award-winning public service announcement here."

Monday, December 13, 2010

A Facebook profile, cartoon character media round-up.

We continue to be thrilled by the dialogue started by campaign to change people's Facebook profile pictures to cartoon characters to raise awareness about the prevention of child abuse and neglect. This dialogue has occurred both among individuals, as well as, across the media, and we thought we would take a moment to share with you just some of the places in the media this conversation has happened.

(1) ABC Columbia did a brief segment on this campaign and spoke with staff from both Prevent Child Abuse America and Prevent Child Abuse South Carolina.

(2) Prevent Child Abuse America staff was quoted in AOL's Politics Daily column in a posting about the relationship between this campaign and the movie Tangled.

(3)
Prevent Child Abuse America staff was quoted in the Metal Monster Marketing blog in a posting about Slaktivism and social media.

(4) Prevent Child Abuse America's initial blog post on this subject - "
Some thoughts on Facebook profiles, cartoon characters, social movements and healthy child development" - was quoted in today's CityStateTimes.

Please let us know about places where you see this dialogue continuing and please continue to visit Prevent Child Abuse America to learn more about the role we all play in healthy child development and the prevention of child abuse and neglect.

Thursday, December 9, 2010

We Can't Do It Without You.

For over 38 years, Prevent Child Abuse America has been working to ensure the healthy development of children nationwide. It’s a pretty simple formula: when we promote healthy child development practices, we help prevent child abuse and neglect before it ever occurs.

We support innovative and effective prevention services, such as our signature program, Healthy Families America, which utilizes strategies proven successful at preventing child abuse and neglect.

We inform public policy decisions that impact children, their families and the communities in which they live. As one example, the recent health care reform bill included funding for early childhood home visiting.

We partner with a network of state chapters from coast to coast that engage people and communities locally to support children and families in communities just like yours.

We are building a national movement through our signature campaign, Pinwheels for Prevention®, activating citizens like you to embrace norms and behaviors that engage, nurture and enhance the lives of children and parents everywhere. We believe that you believe in our work and that you want to support it.

We hope you will continue to learn more about the work of Prevent Child Abuse America and continue to be an advocate for prevention, children and their families by visiting our website, as well as, Healthy Families America.

Today, we ask that you also support us financially so that we can continue being good stewards for the children of this country and the generations to come. We can’t do it without you.

Sincerely,

JHmurovich signature

James M. Hmurovich, President & CEO

Participate. Educate. Advocate. Donate.

Wednesday, December 8, 2010

Educate. Donate. Advocate. Activate. Thank you.

We want to thank you, because the ongoing response to not only the Facebook cartoon character meme to raise awareness, but our commentary on its potential to change the dialogue around how we as a country invest in child development, community and the economy; expand the reach of innovative prevention programming and build a movement to prevent child abuse and neglect has been tremendous. There has been increased traffic to our blog, Facebook page and website; endless chatter across the internet and the growing sense that something different may be possible when it comes to creating equal opportunities for children's growth and development. So, we want to thank you for being part of this conversation and we want to encourage you to continue educating yourself about this issue and what you can do to prevent child abuse and neglect in your neighborhoods, communities and states. We also hope you will consider making a donation to Prevent Child Abuse America if you haven't already done so, so that we can continue making an impact on children's lives across the country. And we want to remind you that we are all advocates for this cause and we can all take steps to activate ourselves, our family, friends and neighbors around this issue, here, now, going forward and together.

Monday, December 6, 2010

Some thoughts on Facebook profiles, cartoon characters, social movements and healthy child development.

What does changing your Facebook profile have to do with healthy child development, recognizing that when all children don't an have equal opportunity for growth and development we put our future as a society at risk or preventing child abuse and neglect before it ever occurs? Because you may have heard that there is an effort, some are calling it a movement, encouraging people to change their Facebook profiles to cartoon characters to raise awareness about abuse. What might this accomplish though, maybe nothing, and yet when an effort like this becomes part of the national chatter, is highlighted at Mashable, encourages individuals and businesses like First Day Entertainment to use this effort to raise funds on Facebook themselves, or even leads to the resulting, inevitable, rumors that something more malicious must be at play, we need to take a moment and recognize that this an opportunity for dialogue, and this is an opportunity to raise awareness, and not just Prevent Child Abuse America, though we did not start this campaign, but all of us, because we can all learn more, we all can be messengers for this cause and ultimately we can all take action. We at Prevent Child Abuse America know that focusing on innovative programming that lays the foundation for children's later growth and development reduces the possibility of more serious problems from occurring later on. We also know that there is all kinds of innovative programming happening in communities like yours right now, activities focused on home visiting, sexual abuse and Shaken Baby Syndrome, and so imagine what we could accomplish if we took this programming to scale? We can, but it starts with learning more, and continues by ensuring that these programs exist everywhere, and for everyone. We can all play a role in ensuring this happens, just as we can support new parents, our neighbors and the communities we live in. So, please visit our website to learn more about this issue and ways you can take action, as well as, those of our signature program Healthy Families America and our chapters across the country. Also, please remember that movements happen just like this, something small gets sparked, it makes us want to be part of something larger than ourselves, and it leads us to learn more and take action. Maybe this effort can be the start of a movement too, it's possible isn't it, it is, and that would be something, wouldn't it? Yes it would.

Wednesday, December 1, 2010

Give the Gift that Gives Twice this Holiday Season!

When shopping for gifts or cards this holiday season, please consider shopping with the following partners, all of which will donate a portion of sales to Prevent Child Abuse America.

Pinwheels for Prevention® Jewelry Collection

Heartfelt Charity Cards

Good Cause Greetings

Thanks, and Happy Holidays!

Tuesday, November 30, 2010

Prevent Child Abuse America receives more than $13,000 from R.W. Knudsen Family®.

Successful online campaign exceeds goals receiving tremendous support from fans

CHICO, Calif. (Nov. 30, 2010) – Exceeding the original goal of $10,000, all-natural and organic beverage brand R.W. Knudsen Family and Prevent Child Abuse America raised $13,420 and a donation of 10,000 Sensible Sippers™ organic juice boxes for the non-profit through a successful Facebook campaign.

For each new fan who “liked” the R.W. Knudsen Family Facebook fan page during the promotional period of November 1 to 21, the brand donated $1.00 and one Sensible Sippers organic juice box. It was promoted via PCA America’s various Facebook pages, R.W. Knudsen Family’s Facebook page, each organization’s Twitter page, the Prevent Child Abuse America blog and e-mail communications.

The original goal of 10,000 fans and $10,000 was quickly met after only 10 days into the campaign. R.W. Knudsen Family immediately extended the campaign to challenge supporters up to $15,000 and finished at $13,420.

“The response that we saw from our supporters was truly inspiring as they rallied to meet our goal,” said James M. Hmurovich, president and CEO of Prevent Child Abuse America. “R.W. Knudsen Family was the perfect partner for this type of campaign since it supports healthy families through the provision of healthful products. I am thankful for the corporate social responsibility the company showed and challenge more corporations to follow its lead and play a role in children's lives.”

For the past three years, Prevent Child Abuse America and R.W. Knudsen Family have joined forces in support of Prevent Child Abuse America’s annual Wrigley Start Early Run. R.W. Knudsen Family supplied organic Sensible Sippers and Recharge® all-natural sports drink to event participants to ensure that runners and walkers were fueling up on wholesome beverages.

###

R.W. Knudsen Family has produced quality, all-natural juice products since 1961. Its offerings include Recharge all-natural sports drinks, more than 125 types of natural and organic fruit and vegetable juices, carbonated fruit beverages, and specialty items. All R.W. Knudsen Family products are made from 100 percent natural ingredients, without artificial flavors, and never contain added sugar.

Prevent Child Abuse America, founded in 1972, is focused on changing the way our nation thinks about prevention, focusing on community activities and public policies that prioritize prevention from the start to make sure child abuse and neglect never occur. We work to ensure the healthy development of children nationwide while recognizing that child development is a building block for community development and economic development. Based in Chicago, Prevent Child Abuse America has chapters in 48 states and over 385 Healthy Families America sites in 32 states.

Monday, November 22, 2010

Thank you! And Happy Thanksgiving.

Thank You!

Thanks to your amazing support, we raised $13,420 for Prevent Child Abuse America during the R.W. Knudsen Family campaign, far surpassing our original goal of $10,000. As a result of this effort, R.W. Knudsen Family will also be donating 10,000 Sensible Sippers organic juice boxes (a healthful choice that contains less sugar and 40% less calories than traditional juice boxes) for use at Prevent Child Abuse America and/or state chapter fundraising events.

A brand of more than 125 natural and organic beverages, this campaign is a testament to R.W. Knudsen Family’s true commitment to supporting healthy families in communities nationwide. Our sincere thanks to R.W. Knudsen Family for its most generous support and to all of you again for making it happen!

We also want to wish all of you, your families and the communities you live in big thanks for your ongoing support and a Happy Thanksgiving.

Friday, November 19, 2010

World Day for Prevention of Abuse and Violence against Children.

We want to take a moment to recognize that today is World Day for Prevention of Abuse and Violence against Children and encourage you to learn more at the Women's World Summit Foundation.

Wednesday, November 17, 2010

Prevent Child Abuse America, CauseWorld and Mashable.

We are quite happy to see Prevent Child Abuse America referenced in the always terrific Mashable's recent article Checkins for Charity: The Rise of Geo-Social Good, which discusses emerging, and continuing, trends in social media and fundraising, including our relationship with the also terrific CauseWorld.

Tuesday, November 16, 2010

Even More Support for Families is Just a Click Away!

Thanks again to R.W. Knudsen Family for generously extending the campaign. It is still donating $1.00 to Prevent Child Abuse America for every person who “likes” the R.W. Knudsen Family Facebook fan page until November 21, now up to $15,000! To help us realize this additional support for America’s children and families, please participate by following the easy, no-cost steps below:

Click this link to the R.W. Knudsen Family Facebook fan page.

Click the “Like” button.
Tell your friends!

Thank you!

Monday, November 15, 2010

PCA America's response to Jeff Bezos and Amazon.com regarding "The Pedophile's Guide to Love and Pleasure; a Child-Lover's Code of Conduct."


November 12, 2010


Mr. Jeffrey Bezos

Founder, Chairman and CEO

Amazon.com

1200 12th Ave, Suite 1200

Seattle, WA 98144


Dear Mr. Bezos,

I am writing today on behalf of the Board and staff of Prevent Child Abuse America, our 47 state chapters and our Healthy Families America network to express our deep and profound concern that the book "The Pedophile's Guide to Love and Pleasure: A Child-Lover's Code of Conduct" was recently made available on Amazon.com.

Our ability to grow and succeed as a country depends on how well we foster the health and well-being of our children. Healthy child development is the foundation of community development and our country’s overall, long term economic development.

This type of book, while obviously deplorable for its content, is more than just a disturbing piece of propaganda. It promotes the normalization of something that is destructive to children and something that negates the important investments we make in the healthy development of our children. The people who will act upon this book’s content, and the effect of their actions, can lead to significant issues in a wide array of areas including crime, substance abuse, mental health, lost productivity and even our competitiveness in the global economy. As Mission Readiness: Military Leaders for Kids as declared, denying children a healthy childhood can even compromise our national security because it impedes our ability to mobilize a stable, healthy and qualified military for generations to come.

While we appreciate your subsequent removal of the book from the site; the fact that it was even available through Amazon.com indicates an inconsistency in how the corporation approaches standards and guidelines. Many comments are restricted and filtered, but content such as this book was made available. We need to understand what corporate processes are in place to determine what is to be advertised and sold on Amazon.com and how could a culture even exist in the organization that does not continuously and without fail, ensure that all actions and products first do no harm to our nation’s children?

We would be happy to support you in creating criteria and strengthening the controls that should prohibit this type of decision from ever happening again.

Please have someone in your corporation contact me so we may work together to prevent the abuse and neglect of our nation’s children. My direct telephone number is (312) 663-3520, extension 810.

Sincerely,


James M. Hmurovich, President & CEO

Prevent Child Abuse America

Friday, November 12, 2010

Thank you and let’s keep going!

Thanks to your amazing support, we have now met the $10,000 goal! In fact, R.W. Knudsen Family is so excited by your commitment, it has extended the campaign up to $15,000. Let’s rally for R.W. Knudsen Family like they’re rallying for America’s children and families and achieve this next goal! Please participate by following the easy, no-cost steps below. Thank you!

Click this link to the R.W. Knudsen Family fan page.

Click the “Like” button

Tell your friends!

Friday, November 5, 2010

Big thanks to Cool People Care.

Big thanks to the quite cool Cool People Care for their big shout-out on the R.W. Knudsen Family campaign. We appreciate the support and hope you will visit Cool People Care to learn more about the array of very cool things they are doing.

Monday, November 1, 2010

One click from you = $1 to Prevent Child Abuse America!


From November 1 to 21, R.W. Knudsen Family® (brand of more than 125 natural and organic beverages) will donate $1.00 to Prevent Child Abuse America for every person who “likes” the R.W. Knudsen Family fan page, up to $10,000. No purchase necessary. R.W. Knudsen Family is also donating one Sensible Sippers™ organic juice box (a healthful choice that contains less sugar and 40% less calories than traditional juice boxes) to Prevent Child Abuse America and/or its state chapters for every person who “likes” its Facebook page to help with fundraising events.

Participation is easy:

Go to the R.W. Knudsen Family fan page.

Click the “Like” button

And that’s it… $1.00 will go to Prevent Child Abuse America!

Well, that and be sure to let your friends know as well.

Thanks.

Friday, October 22, 2010

Final chance to answer the call!


There are only three days left in the 2010 Verizon Giving Challenge. Have you answered the call yet? Nearly $3,000 has been raised so far. Verizon invites you to join it in its commitment to preventing the abuse and neglect of our nation’s children before the campaign ends on Sunday, October 24. Share this with your friends, let’s end the campaign strong! Thank you very much for your support.

Thursday, October 21, 2010

U.S. Senator (D-NJ) Robert Menendez honored as a champion of children.

Nurse-Family Partnership, with Prevent Child Abuse New Jersey, representing Healthy Families NJ and Parents as Teachers NJ, honored U.S. Senator Robert Menendez (D-NJ) as a champion of home visitation in support of America's children. Menendez was presented with a leadership award during a ceremony at his legislative office in Newark.

Menendez is one of several Members of Congress who are being recognized for their leadership, and commitment to improving the lives of children by championing and enacting the Maternal, Infant, and Early Childhood Home Visitation Program.

"We want to congratulate Senator Menendez for his leadership in securing passage of new investments in home visiting programs within the health care reform bill. Given these tight economic times and the stresses faced by many New Jersey residents, we're glad we have a Senator who is concerned about how our families and children are doing," said Rush Russell, Executive Director Prevent Child Abuse-New Jersey. "Home visiting services are cost-effective and they help new parents get off to best possible start with their new children. They can also prevent the tragedy of child abuse from ever occurring."

Friday, October 15, 2010

Did you answer the call yet?

Join Verizon in its commitment to healthy child development and child abuse prevention by participating in the 2010 Verizon Giving Challenge. Your gift of as little as $10 will make a difference in the lives of children and families nationwide. Thank you for your support!

Monday, October 4, 2010

Answer the call… join the Verizon Giving Challenge!


In an effort to prevent the abuse and neglect of our nation’s children, Verizon has awarded a $25,000 grant to Prevent Child Abuse America. As part of the 2010 Verizon Giving Challenge, can you help match at least $5,000 of Verizon's grant by making donations of $10 or more to the cause? Doing so will help support healthy child development and child abuse prevention efforts nationwide. Verizon has answered the call. Now it’s your turn! Thank you very much for your support.

Tuesday, September 28, 2010

Shop. Share. Support Prevent Child Abuse America!


Introducing Endorse for a Cause! We are proud to be a foundational partner of this exciting new web site. You can shop for the products you already love and send endorsements to your friends. More than 500 participating retailers will then make a contribution to Prevent Child Abuse America every time one of your endorsements results in a sale. It's new. It's free. It's fun. It's easy.

To get started, simply visit here and:

1) Select Prevent Child Abuse America as your Cause

2) Create your Account

3) Connect to Facebook and/or Twitter and start making endorsements

The best part is you already shop online and share things with your friends. Now when you do it, you support Prevent Child Abuse America at the same time!

Need more info? Watch the video here.

Sign up today to help our nation’s children and families!

Friday, September 10, 2010

Introducing shopkick!


From the makers of CauseWorld, the mobile phone app that has raised more than $30,000 for child abuse prevention, comes a new and FREE way to support our cause: shopkick.

To check-out this new app, visit shopkick. It is currently available on iPhones and will be coming to Android operating system phones, including from Verizon Wireless, later this year.

shopkick is the first mobile app that gives you rewards and offers simply for walking into stores. You can collect kickbucks (reward points) and bonuses at nearly all places around you. Using it is easy:

Check in: You can collect kickbucks for checking in to many places around you!

Walk in: Collect kickbucks just for walking into major stores such as Best Buy, Macy's, American Eagle and Sports Authority, and major malls nationwide. Plus, you'll get exclusive shopkick deals at those stores that will save you big bucks, and give you kickbucks.

Scan: Collect kickbucks by scanning products in stores with your phone.

Plus More! Look for special promotions for collecting kickbucks.

Redeem your kickbucks for rewards or donate to charity! You can redeem your kickbucks for cool rewards like gift cards or music downloads, or like Cause World, donate your kickbucks to Prevent Child Abuse America and shopkick will make cash contributions to support our work!

So go ahead and visit shopkick today, download the app and enjoy one more way to enhance your shopping experience and support your favorite cause at the same time!

Wednesday, September 8, 2010